IBM Smarter Commerce Global Summit 2012
Visit us at Stand 10 in the Solutions Centre
Click here to visit our IBMSCGS page
welcome
an introduction to purple square consulting
Purple Square Consulting Ltd is a specialist marketing, data and technology consultancy whose primary objective is to assist you in defining, building and developing the most appropriate solutions to deliver your CRM and marketing objectives.
Our focus is on the application of IBM technologies within the marketing domain, specifically Unica, SPSS, Cognos, Coremetrics and Netezza, where we can provide end-to-end support and delivery of your marketing initiatives and technology investment.
Whether you are just starting out, or have an existing implementation and need to optimise it, our consultants can provide assistance, direction and support at any or all stages of your marketing technology lifecycle.
Our experience spans many industry sectors across organisations of varying size and with a number of marketing service providers to deliver advanced EMM and Marketing Automation solutions.
our values
why work with us
Delivering value...
...to achieve a measurable ROI, recogniseable benefits and a commitment to your long term marketing effectiveness
Empowering you...
...through knowledge transfer, to take ownership of the solution and to minimise your future dependancy on others
Fostering the relationship...
...through ongoing discussion and review to ensure that your investment continues to deliver now and into the future
Working openly...
...and together in order to achieve your marketing and business goals without political agendas or ulterior motives
our services
what we do
Our consultants are experienced practitioners who cover the full range of direct marketing disciplines. This enables us to deliver optimal solutions to assist you to acquire, develop & retain the right customers in todays multi-channel, information-led marketing environment.
 
our partners
working with specialists
We have close relationships with a number of specialist organisations who provide complimentary skills when necessary to augment our technical team. These include large-scale enterprise data warehouse developers, email creative consultancies, media design agencies, management information specialists and service hosting providers.
You may already have certain partners and vendors that you would prefer us to work with. Through yourselves, we can engage with them to identify where and how we can operate together to deliver you project goals and objectives.
